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Ways To Keep Your Audience Attention

No matter what you are writing or for what purpose, small business online post or large business report, you are doing quite a lot of writing. Writing is a form of communication and is not going to go out of style any time soon. How to keep your audience attention is crucial to the success of any online effective communication for your business. Writing for the internet is very easy once you know how.

Have you ever read an article or post and it gets your attention? You read it all, right to the end with great interest. Then there are the posts that you pass over with no interest in reading it all. What do you think is the difference between these two types of posts?

Here are a few things from StudyDaddy to consider next time you are going to write.

A Great Headline. There is some interesting psychology behind attention-grabbing headlines is an expert in this field. The better your headlines the more people it will attract. Read this article about magnetic headlines.

“On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of your title, and why it so highly determines the effectiveness of the entire piece. Remember, every element of compelling copy has just one purpose — to get the next sentence read. “

No matter what you are writing, a post, article or book, if you don’t grab the attention of the reader at the beginning they will not read any further. What you need to do is promise them something important. Let them know what to expect in the post, what they are going to learn. Some ways to do this is:

2.Formatting Text Formatting. If the text is not formatted properly it makes reading difficult for your audience to read. Most people scan and skim read when online. Reading large blocks of text makes it difficult to do this. You will lose your audience if they can’t easily comprehend the sentences.

Write short sentences. They will have a better impact on the reader and will be more easily absorbed.

Break the text into small paragraphs. 3-5 sentence paragraphs are acceptable and scannable. Mix it up with long and short sentences for a better reading experience for your audience. Too many short sentences the reading becomes abrupt and having all long sentences it becomes boring to read.

If your writing required a number of items in a list, break it up with commas or even bullet points or numbered paragraphs. Subheadings can help break up different points and help with scanning and absorbing the article.

More resources:

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Some Reasons Why We Procrastinate Why We Procrastinate Reasons Why We Procrastinate Here are some tips to consider when starting to write

Willie Miller

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